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The Ultimate 2017 Holiday Gift Guide by The CE Shop
November 24, 2017

The CE Shop's 2017 Holiday Gift Guide

by The CE Shop Team

7 Best Gifts for Real Estate Clients

After waiting an exhausting 11 months, it’s finally the holiday season! From enjoying that savory Thanksgiving Day turkey with your entire family to opening up presents on Christmas morning - nothing beats this time of the year.

The housing market tends to slow down during the holidays, giving you an opportunity to rest and recharge. Even though business might be slow, you often get busy prepping, shopping, and spending time with your family. With so much happening during this time, how do you find the best gifts for your clients? Simple - check out our list of the 7 best gifts you should get for clients the 2017 holiday season.

1) Fruitcake

No - I'm just joking, that would be a horrible gift. A great gift, however, would be a food box subscription service. Nothing says the holidays like great food and snacks. Once a month you can send your clients an assortment of snacks to remind them you still care. You already sold them the comfortable home, now you can give them the food to go along with it.

2) A Key Finder

How many times have you lost your keys? If you're anything like me, it can be (and often is) a daily occurrence. A small, yet useful gift like this will not only service your clients for years but also remind them of you every time they lose their keys. At their low price point, you can easily order multiple online to make sure none of your clients lose their keys again!

3) 2-3 Hours of a Cleaning Service

One of the things you may have noticed when you first met your clients was how busy they were. Every couple of minutes they seemed to have another phone call or errand to run. The perfect gift for this client is a few hours of a cleaning service. It may not make them less busy, but by giving this gift, you can assure that they'll have one less thing to do before enjoying their holidays.

4) Energy-Efficient Windows

Regardless of whether you and your clients are in Alaska or Florida, having energy efficient windows will significantly reduce their costs for both heating and cooling. As you can see in this article, having a triple high-solar-gain, low-e non-metal frame that is thermally improved can reduce your heating expenses by 26%. While the article references Minnesota, think how happy your clients in Alaska would be after you reduced their cost by over 25%! By using that same window in Florida, your clients would save nearly 43% on their cooling cost - that’s the gift that keeps on giving!

5) Gift Cards

It’s by far the easiest gift to get your clients, and in some cases - it’s the best gift. Let’s say that your client just moved into a house that, while it needs some major upgrades - has the potential to make them some money. You don’t want to gift them a cleaning service as it’ll be a waste since they're constantly making upgrades. The windows would again be a great gift - the only problem is you’re not sure what design they’re going with. You don’t want to get them black windows just to find out they’re painting the entire house black! With a gift card, you’re giving them the ability to pick what they really need.

6) Tax Preparation Software

Every holiday season brings a change of pace with priorities shifting from business to family. However, as the holidays' end, people start to focus on the new year and all the challenges and responsibilities that come along with it. One of the first responsibilities for many in the new year is to file their taxes. With tax season always starting in early to mid-January, a tax preparation software is a great gift for your clients. You’ve taken care of selling their old home and securing their new home, you might as well help them get set up for success in the new year. Here’s a list of the best tax prep software programs from 2017 to get you started.

7) Leverage Your Connections

While this option may not be one you use for every client, it can be the most valuable gift. In the United States today, many people are in business for themselves; as stated in this Quartz article, 40% of the workforce in the United States will be independent contractors by 2020. With this inevitable change forthcoming, you should really look into leveraging your connections to potentially help your clients. Whether it’s using your connection to get your clients cheaper business cards or simply introducing your clients to your developer contact, anything you do to help out will be remembered. Remember - everyone needs space to grow - and the connections to get there never hurt.

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