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Your resource for real estate industry news, updates, and tips from your friends at The CE Shop



Live Tweeting an Open House

posted onFebruary 24, 2016
by The CE Shop Team

It’s common knowledge by now that social media can be enormously helpful in building and growing your business, but there are so many options and possibilities that it’s hard to know where to start.

Your Own Private Hideaway: Vacation Homes

posted onFebruary 10, 2016
by The CE Shop Team

Being a homeowner is great, but let’s say you’ve finally decided your city is just too cold in the winter and that you’d love to have a second house to escape to – a warm place, maybe a place with a beach nearby. If you’ve decided to pursue buying a second home, where do you start?

Real Estate Photography: On the Ground & In the Sky

posted onJanuary 27, 2016
by The CE Shop Team

Everyone knows photography is huge in real estate. Good pictures can make or break a listing, and if you think it’s as easy as whipping out your iPhone and snapping a pic of each room, you’re sorely mistaken.

Your Face on a Bench: Marketing on Bus Stop Benches

posted onJanuary 18, 2016
by The CE Shop Team

Let’s talk bench ads.

We’ve all seen them – maybe you even have a few of your own. Ads on bus stop benches are one of the most popular – and economical – forms of outdoor advertising, a category that also includes billboards and transit vehicles. Just why, though, would someone want their face superimposed and placed on public furniture that people sit on, lay on, and maybe even sleep

Scents for a Buyer-Friendly Open House

posted onJanuary 8, 2016
by The CE Shop Team

When staging a home to appeal to the most people in the shortest amount of time, it seems obvious that the place should smell good. While hiding away all of the questionable artwork and various clutter, most agents will light a candle or two. Maybe spray some Febreze, give the bathroom its own oil diffuser, and take out the trash.

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