Discover How Exposio Can Help Your Real Estate Practice Excel in 2021
First impressions are everything. It only takes one-tenth of a second to determine if you like someone or something, so making the best of a first meeting means everything when it comes to working as a real estate agent. This theory also applies to the photography of home listings you share online.
Whether you’re a prospective or experienced agent, we can all probably agree that capturing a home’s essence online depends on the quality of your photo. And creating a quality photo that expresses what makes the property special can be extremely difficult. Fortunately, there’s an app that can give you the imagery you need to successfully post your listings - it’s called Exposio.
What Is Exposio?
The Exposio app is your ultimate solution for creating picture-perfect real estate photography. To use the app, you’ll simply go into your App Store and download the app; it’s available for both iOS and Android users. From there, you’ll be able to use the app’s HDR camera to create images that sell. One click of your smartphone can capture up to 27 shots and with each one, the camera settings are automatically adjusted to fit a specific purpose (indoor, outdoor, framing, etc.). When combining all shots to produce your final image, the lighting is tuned by the app to match what your eye would see. Exposio also uses AI (artificial intelligence) to both enhance the quality of your photos and to facilitate the entire photography process. A lot of work has been done by their developers and imagery professionals to make this app everything agents need it to be, and Exposio continues to dedicate its resources to research and development so that you can stay ahead of your industry competition.
The app itself is simple to use and navigate. One of the company’s missions is to provide easy-to-use solutions for real estate professionals, so they invest heavily in creating an intuitive user experience. Because of the app’s dedication to accessibility, most of the learning curve comes from actually taking real estate photos. Knowing what angles to prioritize, how the lighting affects photos, how to clean rooms before a shooting are all things that most people won’t know right off the bat. Then again, you can learn the fundamentals of real estate photography through practice, so don’t be deterred if you’re just starting out.
Once you understand how easy it is to shoot a property with Exposio, many real estate agents want to dig deeper into the photography world. That’s why Exposio also offers Pro Kits.
Pro Kits are photography accessories that are available to all app members. Exposio currently sells two kits. Their most affordable kit provides a tripod and a wide-angle lens for smartphones, and their most expensive kit offers a fully professional camera with a lens and a tripod. These Pro Kits are often celebrated because they “improve” the professionalism of an agent on the field, and as we all know, instilling confidence with the homeowners you represent is almost as important as selling the home itself. Also, Pro Kits are great for photographer clients and big offices as they make conducting multiple shootings per week easier.
Pro Kits are completely optional though as the app alone will improve your photography game by leaps and bounds. You’ll also have the capabilities of sharing your picture-perfect photos on social media and with clients for their approval.
Benefits of Using Exposio
The Exposio solution allows agents to save up to 90% in photography fees annually. Simply put, they put the professional photographer into your pocket without making a dent in your wallet. Let’s say you add two listings per month with 15 photos each. Working with a photographer will cost you around $4500 - $5000 on a yearly basis. With Exposio, it’ll cost no more than around $360 a year. This is a massive expense eliminated from your real estate business’s bottom line!
Time Saver and Business Control
Exposio’s clients love to be able to direct their own property shootings because it allows them to stay in control of this part of the process. Working with a third party can lead to a plethora of issues, including scheduling difficulties, bad communication, quality and expertise concerns, and the inherent delays that come with working with someone outside of your business. Exposio takes that third party out of the equation.
New Era of Photography
Not sure where to start or need inspiration? Exposio’s backlog is full of interesting ideas and new features that enhance the user experience. When it comes to this app, they provide all the support you need for capturing the best photos of your home listing.
How Much Does Exposio Cost?
The app is free to download and requires no account creation. A user can take unlimited photos and test every feature of the app but the photos will have a watermark on them and require purchasing credits to erase. The general price for one credit is $0.99, and it costs one credit to buy one photo. For example, an agent who needs 15 photos for a listing will pay $15 for the photos
A user can become a member for free by creating an account with his email address within the app. Becoming a member gives access to some credit packages that allow members to save a little bit of money as well as access to Exposio’s web platform, which allows them to see their photos on a computer monitor and work from their computer to more easily list their properties.
Do I Even Need a Photographer?
It’s easy to compare Exposio to working with a professional photographer, but that doesn’t mean you have to fully exclude them from your business. Exposio is used by many photographers to produce top-quality photos. They also understand that some real estate agents won’t stop working with a photographer, and that’s okay. If you have a photographer you can’t lose, Exposio can enhance their work and allow you to get the most out of this fantastic app. Get in touch with Exposio to learn more about how they can work with your photographer.
Before and After: See the Exposio Difference
There’s talking the talk and then there's walking the walk. Check out these before and after pictures and witness the Exposio difference for yourself. Below are a couple of photos, both of which were taken with the Exposio App.
Explore the Exposio Effect
How to Download Exposio
The Exposio experience begins by downloading the free app. We recommend creating a free Exposio account right after opening the app for the first time to make sure you don’t miss any features or credits.