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April 2019

WELCOME TO THE CE SHOP AFFILIATE TOOLKIT

To save any of the materials below, just click on the file type of your choice. Click on the shortcut boxes below to jump to the section you're looking for.

     

APRIL MARKETING GUIDE

Follow this simple marketing guide to get the most out of your partnership with The CE Shop. You can use our suggested dates or send out on your own timeline.

 

EMAIL

Why Email? +Read Less -

Regular email communication can help you maintain a strong connection with your members. Real estate agents are in constant communication with buyers, sellers, and potential clients. It makes sense to reach them where they are focusing so much of their time. By creating an email schedule and consistently reaching out to your audience, you remain relevant in their minds and their business.

Emails to your members updating them on the benefits of your partnership with The CE Shop will help increase non-dues revenue. Your emails can also include new sales and promotions, upcoming member renewal dates, or reminders to take full advantage of The CE Shop courses through your partnership. These communications offer valuable tips to help your audience become more successful.

April 8: Breaking Barriers: Fair Housing Email

Making sure your agents are up to date on the latest changes in policies is essential to their continued success.

April 15: Pass Your Exam the First Time Email

Let potential agents know that it’s easier than ever to get their real estate license with our 90% national pass rate.

March 28: Renewal Reminder

Are you in a one-time renewal state? If you are, remember to send out your 90-, 60- and 30-day renewal emails! Check your state’s 2019 renewal dates here.

 

SOCIAL MEDIA

Why Social Media? +Read Less -

Many real estate agents log in to their various social media platforms throughout each day because it’s an effective business tool for them. Reach your current audience and get your business in front of fresh eyes by using optimized social media posts or a trending real estate hashtag. Social media platforms like Facebook and Twitter are a quick and easy way to keep in touch with your members. Make it even easier with these ready-made, plug-and-play posts. Want to master social media? Check out our handy Social Media Guide.

April 3

Breaking Barriers: Fair Housing Banner

 

April 10

Why Pass Rates Matter Banner

 

April 17

Shop Talk: The Real Estate Show Ep. 15

 

April 24

Finding the Right Mentor

PROMOTIONS

Why Promotions? +Read Less -

Each month, The CE Shop features sales and promotions that will help guide your members’ buying journey. Your audience will appreciate you informing them on new ways that they can save on their education. Sharing promotions also reminds your members to make their purchases through your affiliate website.

Post your monthly promotional ad to a visible spot on your webpage. Make sure you link to your affiliate site! Tired of changing posts every month? Use our automated banner ads instead! By embedding a simple HTML code on your website(s), the banners will automatically be displayed and updated with the latest promotional discounts and/or new courses available. Set the code once and our team does the rest.

Option #1

Option #2

 

 

Email Templates

Questions on how to send an email?

 

RENEWAL EMAILS

 

DOES YOUR STATE HAVE A SPECIFIC DATE ON WHICH ALL LICENSEES RENEW?

If yes, you're in a "One-Time Renewal State."
If no, it means that in your state renewals occur at any given time and you're in a "Recurring Renewal State." 

 

30-Day Renewal Reminder     

60-Day Renewal Reminder     

90-Day Renewal Reminder     

 

GENERAL PROMOTIONAL EMAILS

 

The CE Shop Intro Email 

Pre-Licensing Email  

Post-Licensing Email  

Agent Re-Engagement Email 

Commercial Courses Email  

Multi-State Email  

Ethics Email  

 

 

Social Media

Questions on how to use social media for your business?

 

SOCIAL MEDIA CHEAT SHEET

The monthly cheat sheet will be published near the 1st of each month to ensure content relevancy.
Only the first page of each document will change monthly.

   

 

Website Content

WEBSITE CONTENT

Effective language you can use anywhere on your site or in communication pieces to help increase awareness and drive enrollmments.

  

 

BLOGS

Building Your Sphere of Influence Through the PTA

  

Finding the Right Mentor

  

Government and Real Estate

  

 

 

Promotional Images

MONTLHY PROMOS

  Option #1   Option #2  

June

May

April

 

EVERGREEN WEB BANNERS

Post these banners anywhere on your site at any time to promote specific products.
Each zip folder contains the banner in a number of sizes to fit wherever you need it.

 

  

Continuing Education Banners  

Real Estate Education Banners  

Pre-Licensing Banners  

Pre-Licensing Multi-State  

State Specific Pre-Licensing Banners  

Code of Ethics Banners  

Post-Licensing Banners  

Commercial Ethics Banners  

Licensed In Multiple States?  

Commercial Real Estate Banners  

 

 

Collateral & Campaigns

FLYERS

Pre-Licensing Flyer  

Ethics Flyer  

Post-Licensing Flyer  

Multi-State Flyer  

How to Register Flyer  

Commercial Flyer  

LEAP Flyer  

Commercial Course Flyer  

 

POWERPOINT SLIDES

Add these slides to your presentations to explain the great benefits your agents receive from your partnership.

The CE Shop Benefits Slide  

New Agent Orientation Slide  

 

LOGO

High-Resolution Logo  

Logo Usage Guidelines  

 

 

Videos

DEMO VIDEOS

Our demo videos give you a closer look at our learning platforms and provide the user with a walkthrough of the most important features. Add them to your website or include in your marketing emails.

 

  

 

PARTNER TRAINING VIDEOS

Our training videos are a great resource for partners looking to learn how to pull reports, track students or just looking for a general refresher on how to use our systems to make the most out of your partnership benefits.

 

  

  

 


 

CONTACT US

If you have questions regarding the toolkit material or a special request,
please fill out the form below and your account manager will contact you shortly.